Target Audience

Our group has decided to set our target audience and the ages 15+ the reasons for this is it would be 12 viewing certificate if i was shown in the cinema or sold as a dvd. We decided to target our audience at ages 15 and upwards because we want our film to appeal to as wide of an audience as possible in order to increase the sucess for our movie. Also if i was 18+ it would be harder to make it suitable for the older audience, it would have to be scarier and more gory. Atleast this way it doesn't have to be so gory or scary. Also 15+ is a suitable age to be able to comprehend the complexity of ur plot aswell as being to enjoy the film without it being too far fetch or confusing. Also horror is very popular to ages 15+ s we have taken that into account and have chosen that as our final idea.